York University, Future Cinema Lab,
Project: '52 Card Cinema'
An Augmented Reality Materialization of Cinema
Project Design: Geoffrey Alan Rhodes GARhodes@GARhodes.com

Development Team:
Andrew Roth – A.R. System Design
Andrei Rotenstein – Lead Software Developer
Mikhail Sizintsev – Software Developer
white paper

AR Marker Tracking System: 'PENTag' by Mark Fiala

Interface: SnapDragonAR

The MaxTag AR object for MAX/MSP

Demonstration Video: 52 Card Psycho

ARambo (2010)

52 Re-Dux: Good, Bad, Ugly & Uncontained

Installation Images


52 Card Cinema (multiple works) at Microwave International Media Arts Festival, Hong Kong, Nov. 2010

52 Card Cinema: 52Card Psycho at Beyond/In WNY Biennale, 'Alternating Currents', Buffalo, NY, Sept.°™Dec. 2010

52 Card Cinema: 52Card Psycho at Mediations Biennale, 'Beyond Mediations', curator Ryszard W. Kluszczyski, Poznan, Poland, Sept.°™Dec. 2010


52Card Psycho, at Mediations 2010

52 Card Cinema is an installation-based investigation into cinematic structures and interactive cinema viewership. The concept is simple: 52 cards, each printed with a unique identifier, are replaced in the subject's view by the individual shots that make up a movie scene. The cards can be stacked, dealt, arranged in their original order or re-composed in different configurations, creating spreads of time. The technology used is marker-based augmented reality, where special printed markers are recognized in the video feed and pass data regarding their unique identifier, their position, and their orientation. The computer then feeds a display overlaying the video clips of each shot onto the appropriate card and continually mapping their position and orientation.

The 52 Card Cinema project is an exemplar of the unique architecture of cinematic pieces mapped on to the real world, made possible by AR technology. The medium of the animated image, in its wedding with the real world, loses the privileged linearity of the screen, and gives the opportunity to re-perceive cinema as the juxtaposition of its parts.


52 Card Cinema: 52Card Psycho at the European Media Arts Festival, 'Mashup', curator Hermann Noering, Osnabrueck, Germany, April 2010

52 Card Cinema: ARambo, installed at the Abandon Normal Devices Festival, Grizedale Park, Cumbria, UK, April 2010

Presented at Imagine RIT 2009, Rochester, NY

52 Card Cinema: 52Card Psycho at the International Society for Electronic Arts Juried Exhibition, curator Kathy Rae Huffman, Belfast, Ireland, Aug.°™Sept. 2009